Last week, Unit42 by Palo Alto Networks published a fascinating - and frightening - deep dive into how easily threat actors are creating synthetic identities to infiltrate organizations.
We’re talking about AI-generated personas, complete with fake resumes, social profiles, and most notably, deepfaked video interviews. These attackers aren’t just sending phishing emails anymore. They’re showing up on your video calls, looking and sounding like the perfect candidate.
At Clarity, this is exactly the kind of threat we’ve been preparing for.
The Rise of Deepfakes in Hiring - A New Attack Vector
The interview process has become a weak link in organizational security. With remote hiring now standard, verifying a candidate’s identity has never been more challenging - and adversaries know it.
Deepfake technology has reached a point where bad actors can spin up convincing video personas in hours. As Unit42 highlighted, state-sponsored groups are already exploiting this to gain insider access to critical infrastructure, data, and intellectual property.
This isn’t just a cybersecurity issue - it’s a trust crisis.
Inside Unit42’s Findings - A Manual Deepfake Hunt
In their detailed analysis, Unit42 showcased just how layered and complex synthetic identity attacks can be. Each figure in their report highlights different aspects of deepfake deception - from AI-generated profile photos and fabricated resumes to manipulated video interviews, with cheap and widely available hardware to higher-quality deepfakes using resource-intensive techniques.
Their approach demonstrates the painstaking process of manually dissecting these fakes:
- Spotting subtle visual glitches
- Identifying inconsistencies across frames
- Cross-referencing digital footprints
While their expertise is impressive, it also underscores a critical point: most organizations don’t have the time, resources, or deepfake specialists to conduct this level of forensic analysis for every candidate or call.
That’s exactly why Clarity exists.
How Clarity Detects What the Human Eye Can’t
Let’s face it - no recruiter, hiring manager, or IT admin can be expected to spot a high-quality deepfake in a live interview. That’s where Clarity comes in.
Our AI-powered detection platform is designed to seamlessly analyze video feeds, pre-recorded interviews, and live calls to identify synthetic media in real-time.
When we ran the videos shared in Unit42’s report through our Clarity Studio, the outcome was clear:
Deepfake detected - with a clear confidence score that tells you instantly whether a video is real or synthetic. No need for manual checks or deepfake expertise - Clarity delivers fast, decisive answers when it matters most.
No manual frame-by-frame reviews. No specialized training required. Just fast, reliable detection that integrates directly into your workflows.
Automating Trust in a Synthetic World
At Clarity, we believe organizations shouldn’t have to become deepfake experts to stay protected. Whether you're hiring globally, conducting sensitive interviews, or verifying identities remotely, our system ensures:
- Real-time detection during live calls
- Comprehensive analysis of recorded videos
- Automated alerts when synthetic media is detected
With Clarity, you can focus on growing your team and business, without second-guessing who’s really on the other side of the screen.
See It In Action
We applaud Unit42 for shedding light on this growing threat. To demonstrate how proactive detection can neutralize these risks, we’ve analyzed the same deepfake videos from their post using Clarity Studio.
Check out the screenshots below to see how Clarity instantly flags these synthetic identities - before they become your next insider threat.
